The drug and alcohol prevention campaign Red Ribbon Week is from October 23 through October 31. People across the country don red ribbons in remembrance of Drug Enforcement Administration Special Agent Enriqué “Kiki” Camarena. In 1985 while working on a marijuana and cocaine trafficking case in Mexico, he was murdered by drug traffickers.
Red Ribbon Week calls attention to the dangers of drug trafficking on an international scale, and it serves as a reminder to students to stay drug and alcohol free.
To help observe Red Ribbon Week in your classroom, Boston Herald NIE teachers can download the free anti-drinking curriculum guide Teenage Drinking: Too much, too soon… too risky here.
You can also learn more about the history of Red Ribbon Week by following this link.